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We create digital experiences that shape the future, today! Helping clients imagine & innovate.
We're Currently hiring
About the Role
ABC Designs is looking for a performance-driven PPC & SEO Executive who is passionate about paid marketing, search engine optimization, and growth marketing strategies. The ideal candidate will have hands-on experience managing Google Ads, Meta Ads, SEO, LinkedIn marketing, WhatsApp marketing, and email campaigns with a strong focus on analytics, tracking, and ROI optimization.
Key Responsibilities
SEM & Paid Advertising
- Plan, execute, monitor, and optimize PPC campaigns across Google Ads, Meta Ads, and LinkedIn Ads.
- Keyword research, ad group structuring, bid strategy management, and A/B testing.
- Set up and manage conversion tracking using GTM, GA4, Meta Pixel, and advanced conversions.
- Handle UTM tracking, funnel tracking, attribution analysis, and ROI optimization.
- Monitor budgets, CPL, CPA, ROAS, and continuously improve cost efficiency.
Search Engine Optimization (SEO)
- Execute on-page, off-page, technical, and local SEO strategies.
- Keyword research and competitor analysis using SEMrush, Ahrefs, or Ubersuggest.
- Collaborate with content & design teams for SEO-optimized pages and blogs.
- Analyze site performance and recommend technical SEO improvements.
- Track organic performance using Google Search Console and GA4.
Social Media, WhatsApp & Email Marketing
- Manage Instagram, Facebook, and LinkedIn organic & paid campaigns.
- Execute LinkedIn B2B lead generation campaigns.
- Plan WhatsApp marketing campaigns with automation & broadcast tools.
- Create and optimize email campaigns for lead nurturing and promotions.
- Track engagement, conversions, and funnel performance.
Skills & Qualifications
Must-Have Skills
- 2+ years of experience in Paid Marketing, SEO, LinkedIn, WhatsApp & Email Marketing.
- Strong expertise in Google Ads and Meta Business Suite.
- Hands-on experience with GA4, Google Tag Manager & Search Console.
- Knowledge of Meta Pixel, custom conversions, and event tracking.
- Ability to create conversion-focused landing pages and funnels.
- Data-driven mindset with Excel / Google Sheets knowledge.
Bonus Skills
- Experience with SEMrush or Ahrefs.
- Understanding of CRO techniques.
- YouTube Ads or advanced LinkedIn Ads experience.
What We Offer
- Work with creative and performance-focused professionals.
- Performance-based growth and learning opportunities.
- Hybrid work flexibility with healthy work-life balance.
- Exposure to real client campaigns across industries.
- Freedom to contribute ideas and strategies from day one.
Send your updated resume with 2 campaign examples to:
info@abcdesigns.in
operations@abcdesigns.in
Subject: Application for PPC & SEO Executive – [Your Name]
