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UX Audit Services in Mumbai: Find Out Why Visitors Leave Before They Enquire

Most websites do not lose customers because of one big problem. They lose them through a dozen small ones: a menu that hides the service people came for, a form that asks for too much, a mobile layout where the call button sits under a cookie banner.

A UX audit finds those problems and puts them in order: what hurts enquiries most, and what is cheapest to fix. A designer and a developer from our Andheri East team go through your site on real phones and laptops, then check what they find against your analytics.

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UX audit of a business website on desktop and mobile

What You Get From an ABC Designs UX Audit

A report your team can start working from the week it arrives.

  • A prioritised list of usability issues, each tagged by impact and effort

  • Annotated screenshots for desktop and mobile, so nobody has to guess what we mean

  • A review of your key journeys: landing page to enquiry, product to checkout, search to result

  • Accessibility checks against WCAG 2.2 basics: contrast, focus states, labels, tap targets

  • Core Web Vitals and page speed findings that affect how the site feels to use

  • A walkthrough call with your team to agree what to fix first

You keep the report. If you want us to fix the issues, our UI/UX design and website redesign teams can pick it up directly.

UX designer reviewing user journeys and heatmaps

Why Audit Before You Spend More on Ads or a Redesign

When a campaign underperforms, the usual reaction is to spend more on ads or rewrite the copy. Often the real issue is further down the page: slow forms, unclear pricing, or a checkout that breaks on older Android phones.

An audit shows where people drop off and what confuses them before you put more money into ads or a rebuild. It also settles internal arguments quickly, because each recommendation points to a number in your analytics or a specific problem on a specific screen.

We audit business websites, ecommerce stores, SaaS dashboards and mobile apps. Typical clients come to us when:

  • Traffic is growing but enquiries or sales are flat
  • A redesign is planned and they want to know what to keep
  • Mobile conversion is far below desktop
  • Customers keep calling to ask things the website should answer

What We Check in a UX Audit

Every audit is scoped to your goals, but these are the areas we cover on almost every project.

Heuristic Usability Review

Heuristic Usability Review

We check each key page against the Nielsen usability heuristics, such as clear feedback after an action, error prevention and consistent labels.

Analytics & Funnel Analysis

Analytics & Funnel Analysis

Using GA4 and Search Console, we find pages with high exits, weak engagement and the steps where users abandon a journey.

Mobile & Device Testing

Mobile & Device Testing

We test on real Android and iOS phones. Most Indian traffic is mobile, and browser emulators miss things like the keyboard covering a form field.

Checkout & Form Review

Checkout & Form Review

Field count, error messages, payment steps, OTP flows and trust signals. Small form fixes are often the fastest win.

Accessibility Basics

Accessibility Basics

Colour contrast, keyboard access, alt text, labels and focus order, checked against WCAG 2.2 AA guidance.

Content & Navigation

Content & Navigation

Can visitors find your services, prices, locations and contact options in two clicks? We map the navigation against real search intent.

Speed & Core Web Vitals

Speed & Core Web Vitals

LCP, INP and CLS measured on your key templates, with developer notes on what is slowing the page down.

Competitor Benchmark

Competitor Benchmark

Optional: we compare your key journeys with two or three competitors so you can see where you are ahead and where you lag.

How Our UX Audit Works

Most audits take one to two weeks, depending on how many pages and journeys we review.

  • Kick-off icon

    Kick-off

    A short call to understand your goals, audience and the journeys that matter most. We ask for read access to GA4 and Search Console.

  • Data Review icon

    Data Review

    We study analytics, search queries and, if available, heatmaps or session recordings to see where users struggle.

  • Expert Review icon

    Expert Review

    Our UX designers walk through every key page on desktop and mobile, logging issues with screenshots.

  • Prioritise icon

    Prioritise

    Each issue is scored by impact on conversions and effort to fix, so you know what to do first.

  • Report icon

    Report

    You receive a clear PDF report plus a spreadsheet of issues your developers can import into their task tracker.

  • Walkthrough icon

    Walkthrough

    We present the findings, answer questions and, if you want, help plan the fixes or a redesign.

Why Businesses Choose Us for UX Audits

We design and build websites every week, so our recommendations are realistic about budget and development time.

  • Designers and Developers Together icon

    Designers and Developers Together

    Every audit is reviewed by a UX designer and a developer, so fixes are practical to build.

  • Focused on Enquiries and Sales icon

    Focused on Enquiries and Sales

    Each issue is ranked by how much it is likely to cost you in enquiries or sales.

  • SEO Aware icon

    SEO Aware

    Our SEO team reviews every suggested change, so a fix does not cost you rankings you already have.

  • Clear, Jargon-Free Reports icon

    Clear, Jargon-Free Reports

    Written so a founder, a marketing manager and a developer can all understand the same page.

After the Audit

You can fix issues in-house or bring in our team for any part of the work:

  • UI/UX Design – redesign key screens and journeys based on the audit findings.
  • Website Redesign – rebuild the site when the issues go deeper than a few pages.
  • SEO Services – protect and grow rankings while the site improves.
ABC Designs team at work ABC Designs team at work

Frequently Asked Questions

A UX audit is a structured review of how easy your website or app is to use. It combines analytics, expert review and device testing to find the issues that stop visitors from enquiring or buying, and ranks them by impact.

Most audits take one to two weeks. A small business website is quicker. A large online store or an app with many journeys takes longer. We confirm the timeline before we start.

Cost depends on the number of pages and journeys. We quote a fixed price after a short call, so there are no surprises. Share your website URL in the form and we will send an estimate.

Read-only access to Google Analytics 4 and Search Console makes the audit far more accurate. If you do not have analytics set up, we can still run an expert review and set up tracking for you.

Yes. Our design and development team can implement the fixes, or we can hand the report to your in-house team with enough detail to do it themselves.

Yes. We audit Android and iOS apps and web apps using the same approach, with extra focus on onboarding, navigation and in-app forms.